The Challenge

Rachael Rose Studio, an emerging art studio, had developed a diverse range of artwork across multiple mediums but lacked a platform to effectively reach and engage potential customers. With no online presence, it was challenging for Rachael to showcase her portfolio, connect with her audience, and convert interest into sales. The lack of visibility made it difficult for both local and broader audiences to discover her work, hindering her growth and brand recognition. Rachael's goal was to create an online presence that would not only display her art but also facilitate direct interactions with customers, ultimately helping her grow a sustainable art business.

The Solution

To help Rachael Rose Studio establish a strong online presence, I guided the project from initial concept through to launch. The first step was to understand Rachael's vision and target audience, conducting research to uncover her ideal customer’s needs and preferences. I designed a visually stunning, responsive website that showcased her diverse artwork and reflected the essence of her brand. Key features included a captivating portfolio gallery and a streamlined contact form for commission inquiries. The site was fully optimized for mobile, ensuring a seamless browsing experience across devices. Additionally, I incorporated SEO best practices to help Rachael’s work appear in relevant searches, increasing her visibility in a competitive market.

The Results

Since launching the new site, Rachael Rose Studio has seen a noticeable increase in custom commission inquiries, with clients now easily able to explore past work and submit detailed requests online. The clean, gallery-style layout encourages deeper browsing, while SEO enhancements have improved visibility for local and niche art-related searches. The site now serves as a professional hub for showcasing her evolving portfolio and driving consistent engagement from both new and returning visitors.

Client Testimonial

"Max K was extremely helpful in taking my concepts and ideas and truly making them into something I love for my website. He worked with me individually and I feel confident that he could make anybody’s website amazing!! I found him supportive of my ideas, and when one of my a concepts needing tweaking, he was happy to offer a solution. If I wanted something a different color, picture, or slideshow; done! Everything was completed in a timely manner and I honestly could not be happier with the turn out! Amazing work"

Rachael V.